JoyShot
Look Look Studio engaged me for web content, taglines, and pack copy for the launch of a new brand, JoyShot, an adaptogenic wellness drink. The challenge was to create key messaging and own-able taglines that would set JoyShot apart in the already saturated wellness space.

Tagline and key messaging

Tagline and key messaging

Pack copy and box copy

Key messaging

Pack copy and box copy
Key messaging:
Fatigue, you’re officially on notice
Awaken, naturally
A natural awakening for mind & body